In the marketing world, we constantly need to prove ROI to our clients (return on investment). Are our tools and strategies working? Are we reaching our goals? Same goes with running. I love setting new goals for running, but it’s just as important to have a real action plan to achieve them. Now that I’m beginning the second year of my running journey, and fresh off the completion of my first half marathon, I’m taking a look at what’s next.
Last night, while the entire house was fast asleep, with the familiar sounds of Grey’s Anatomy reruns to keep me company, I finalized my list of new running goals. But before I dive in, here’s a helpful reminder that any good marketer will tell you: be sure your goals are SMART! Specific, measurable, achievable, relevant, and time-bound (more info below on this process). Okay, back to my goals, and actionable steps to make them happen. Here we go!
Goal 1: Stay race-ready + motivated. How I’ll get there: Sign up for one virtual race or challenge each month. Join the fall Fleet Feet Training Program and truly embrace all 10 weeks of the program!
Goal 2: Stay healthy + injury-free. How I’ll get there: Pre-run/post-run stretching and mobility drills are non-negotiable. Listen to your body and embrace rest days. Crosstrain and continue to properly fuel!
Goal 3: Find a COVID-proof goal race for the first half of 2021. How I’ll get there: Okay, there may be no such thing as a pandemic-proof race. But after observing race trends this summer, it seems the small to mid-sized races outside of California are more likely to take place as scheduled during these times. Bryce Canyon 30K…I’m coming for you. See you in May, Vacation Races!
Goal 4: Improve half marathon time, with a 2:15 goal, by Q1 2021. How I’ll get there: Weekly speed work and 2x/week strength training. Explore professional gait analysis with a qualified coach.
More info about SMART Goals: https://www.mindtools.com/pages/article/smart-goals.htm
Specific (simple, sensible, significant).
Measurable (meaningful, motivating).
Achievable (agreed, attainable).
Relevant (reasonable, realistic and resourced, results-based).
Time bound (time-based, time limited, time/cost limited, timely, time-sensitive).